The ARTSVP has been thrilled to help JOOPITER, a digital-first auction house and content platform founded by Pharrell Williams, take bookings for the private view of its inaugural auction, Son of Pharaoh.
The auction, featuring iconic objects from Pharrell Williams' personal collection, is opening today and will be closing its bids in a week, on 27th of October.
Rare objects of curious provenances are at the core of this digital auction that puts particular attention on the intrinsic relevance of cultural artifacts, how their value is created and how it changes throughout the different steps of their 'life'. JOOPITER aims to embrace the energy that is released when objects change hands, creating cool stories behind them and generating a determined value around them.
Bidding opens Oct. 20 - 9a PT
Auction closes Oct. 27 - 9a PT